Art Angel Initiative

- 11/13/2019

Welcome to the Art Angel Initiative, where you become the producer and facilitator of an art project of your liking. You will witness how artistic decisions are made, tested and, at the end, transformed into the tangible work of art that you will own.

Art Angel Initiatives focus on the making of limited editions only, in partnership with historical Paris-based master craftsmen in lithography, serigraphy and engraving.
Such technics are of prime importance as they allow artists to expand their visual vocabulary to new creative territories. They were developed during centuries and leveraged by famous painters such as Rembrandt, Picasso, Warhol and many others today.

Your involvement in the Art Angel Initiative will allow to address some of the artist’s technical needs and give you, Art Angel, the chance to privately witness his creative endeavour until your limited edition is completed



How does the Art Angel Initiative work?

Step 1. You select an Art Angel Initiative and order the artwork at its project stage, based on the information provided by the artist

Step 2. We schedule the edition of the artwork with the artist and the master craftsmen and open a private Facebook page where the artist will share his work in progress through text, image and video sharing

Step 3. The artwork’s edition goes through two stages:

– Preliminary discussion between the artist and the craftsman: You will be looped in the choice of the pigments, the layering of the print, the selection of the paper, the treatment of special items of interest within the artwork. All of the thought process that goes into the making of the artwork will be made available to you privately!!! You will only have to agree to keep all information secret until the public release of the artwork.

– Printing: At this stage, the artist and the master craftsman will be printing and discussing the results that are achieved and that you will follow until completion

If you’re available on the release day, the artist you will welcome you at the workshop, to witness the printing of the final artwork.

As an Art Angel, you will be able to choose the number of your edition. It will be signed and dedicated by the artist before it is shipped to your preferred destination.




Art Angel Initiative FAQ


If I don’t like the final artwork, can I have my money back?

Unless traditional artworks for sale on Muse Square, we can’t give your money back if you don’t like the outcome of your Art Angel Initiative. As producers, Art Angels are on the artist’s side. They take the same risks that he does with regards to the desired outcome of the art project. For that very reason, each project is documented as precisely as possible. We intend to give you the tools to make an informed decision on your investment in an art project.


What is a limited edition?

Regardless of the technic that is employed, limited editions are original works created in multiple with the direct involvement of the artist. Generally speaking, limited editions include less than 150 prints in total. They are therefore different from multiples: created at a larger scale, they are authorized by the artist’s studio or estate, but not produced with the direct involvement of the artist.


At the age of Artificial Intelligence, are manual and mechanical technics still relevant?

Yes, they are! Lithography and serigraphy belong to a rich sensorial world —of smells and textures— that visual creativity can rely on. They are managed by craftsmen that artists can exchange with in the process of the printmaking. Finally, those technics are not digital-dependent. Artists can decide to create offline from start to finish or include software in the iterative process of the artwork’s edition.


What is a lithography?

Lithography is a printing process that uses a flat stone or metal plate on which images are printed using a greasy substance that will make the ink adhere, while the non-image areas are made ink-repellent.

The artist makes the lithograph by drawing an image directly onto the printing element using materials like litho-crayons or specialized greasy pencils.

When the artist is satisfied with the drawing on the stone, the surface is then treated with a chemical etch. The treatment bonds the greasy drawing materials to the surface. With this process, the blank areas will attract moisture to the plate and repel the lithographic ink, while the areas that are drawn on will hold the ink. Water is then wiped onto the unpainted areas to help prevent the ink from smearing.

Once the image is inked, paper is laid over the stone and it is covered with a tympan, a layer of packing that is typically placed between the plate and paper to help equalize the pressure. Next, these materials pass through the scraper bar of the litho press. When creating a lithograph, it is crucial that the stone that is used is properly thick enough, as this machine provides enormous pressure.

After the stone passes through the machine, the tympan is removed and the paper is pulled off to reveal a mirror-image of the drawing on the stone. The paper will retain whatever was drawn by the crayon, creating a perfect replica that can be repeated as often as needed.


What is a serigraphy?

Serigraphy (also called “screen printing”) is a printing technique where a mesh is used to transfer ink onto a substrate, except in areas made impermeable to the ink by a blocking stencil. A blade or squeegee is moved across the screen to fill the open mesh apertures with ink, and a reverse stroke then causes the screen to touch the substrate momentarily along a line of contact. This causes the ink to wet the substrate and be pulled out of the mesh apertures as the screen springs back after the blade has passed. One color is printed at a time, so several screens can be used to produce a multicolored image or design.

Credit is given to the artist Andy Warhol for popularizing screen printing as an artistic technique.

Serigraphy is more versatile than traditional printing techniques. The surface does not have to be printed under pressure, unlike etching or lithography, and it does not have to be planar. Different inks can be used to work with a variety of materials, such as textiles, ceramics, wood, paper, glass, metal, and plastic.


Who are the master craftsmen?

Atelier Clot, master craftsmen in lithography

Today the oldest printing workshop in Paris, it was founded by Auguste Clot back in the late XVIIIth century, where he was known as the city’s finest art printer. Since then, artists such as Degas, Cézanne, Renoir, Munch, Rodin, Matisse, Alechinsky, Saura, Van Velde, and many others worked at this unique Paris-based workshop.

Atelier Arcay, master craftsman in serigraphy

Founded in 1951 by Wilfredo Arcay, the workshop as worked with artists such as Arp, Delaunay and Vasarely. Since 1993, Jérôme Arcay continues the family tradition with his team, mostly graduated from the “Ecole Estienne” (Graduate School of Arts and Printing Industry) where, for years, he has been teaching serigraphy.

Atelier Moret, master craftsmen in engraving

The “Atlier Moret” was founded in Paris in 1947 by André Moret, Intaglio master craftsman born in 1910 and trained at the Robbe and Leblanc ateliers. In 1980, his son Daniel takes over the workshop to continue the family tradition and to train new generations of master craftsman.

They have worked with international artists such as Alechinsky, Butor and Soulages. The Atelier Moret is still established in Paris and works with contemporary artists.